The Next Big Thing in Cloud

Location: Online event on Zoom

Language: English

Time: 14:00 - 15:00

Price: Free

According to the Forrester Research, the global public cloud infrastructure will grow 35% to $120 billion in 2021. There’s no doubt that cloud is taking a key focus today, given its benefits of improved accessibility, scalability and flexibility – a demand generated by the “new normal” work environment.

Additionally, the data from the Snow IT Priorities Report shows that 76% of IT leaders have increased their spending on cloud infrastructure in 2020.

With this growth in spending, many organizations are more mature with their cloud management strategies – but what are the trends in the cloud technology? How to adopt these solutions in the most cost effective way?

On this live webinar we’ll look at the current reality and the future of cloud services. In order to facilitate and achieve the ambitions set by IT specialists and managers of the organizations, we will look at the roadmap for the transition of IT infrastructure to the cloud, as well as recommend the best solutions for efficient management of existing cloud technologies.


  • Key Notes
  • The Next Big Thing in Cloud,
    Special guest – Doug Duff, Global Cloud Management Specialist at Snow Software
  • How to evaluate your current cloud readiness & create a road map for a cost effective future
  • Customer savings success cases & solutions used from Squalio and Snow
  • DEMO – Self-Service Cloud Management and Automation
  • Q&A, Closing notes


Who should attend? Chief Information officers, IT managers, Software managers, Vendor managers and other software licensing stakeholders. 



We are a global software licensing and software asset management experts owning Gartner’s Magic Quadrant Leader for software asset management Snow Software Elite partner status. For more than 20 years we  specialize in licensing advisory services and help organizations to optimize licensing costs, evaluate cost-cutting scenarios and prepare the organizations for license agreement renewals. More about us. 



Doug Duff

Global Cloud
Management Specialist,
Snow Software

Linkedin Justs Cielens

Artūrs Pielēns-Pelēns

International Business
Development Director,

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Rihards Vitenbergs

Technical Presales Manager,

Maximilian Schönhuber

Solution Consultant,
Snow Software

Linkedin Justs Cielens